ONE BIOLOGY. DIFFERENT NEEDS AT DIFFERENT TIMES.
OUR APPROACH
DISCOVER OUR BIOMIMETIC MILDNESS SYSTEM™
Rooted in biomimetic science, our products are designed for sensitive skin. Our formulas mimic how the skin is built, support how it naturally functions and respect a healthy microbiome.
01
BIOMIMETIC-LED
Biomimetic means taking inspiration from how the skin is built and functions. Our products follow this logic.
02
BIOLOGY-INFORMED
We translate skin biology into formulations. To do so, we use skin-related building blocks like ceramides and skin-mimicking ingredients such as squalane.
03
AGE-ADJUSTED
Skin changes with age. Our formulations are designed around these different biological needs.
04
pH-BALANCED
The skin’s natural pH is part of its biological balance. Our formulations are designed accordingly.
05
MICROBIOME-RESPECTING
Our formulations are designed to help maintain the skin’s natural bacterial balance.
06
BARRIER-SUPPORTING
The skin barrier helps retain moisture and protect against external irritants. We use skin-related lipids that support this function.
07
SENSITIVE SKIN-PROVEN
Skin tolerance is a key focus. Every product is dermatologically tested on sensitive skin.
08
LOW-IRRITANT
We avoid known sensitisers and potentially irritating ingredients. These include, among others, fragrance allergens, essential oils, nuts and food-derived proteins.
The Routine Bundle
Bath, wash, care.
Our complete routine for delicate and especially sensitive baby skin.